Digital Marketing
Social Media
Help strengthen organizational online presence by developing strategic content tailored to specific target audiences. I manage content calendars, optimize posts for engagement, and analyze performance metrics to guide ongoing improvements. My goal is to build brand awareness and drive meaningful interactions across key platforms.
- Delphinus Medical Technologies, Inc - LinkedIn and Facebook
- Clarix Imaging, Inc - LinkedIn
- Komen Detroit Race for the Cure - Facebook
Website Development
Specializing in website redesign projects that enhance user experience, modernize visual design, and improve site functionality. From content strategy and SEO optimization to collaboration with developers and designers, I ensure the final product aligns with brand goals and effectively engages visitors. My approach is rooted in creating intuitive, responsive websites that drive traffic and support business growth.
Print Marketing
Staff Directories
Staff directories were created to facilitate seamless communication between internal teams and referring physicians. Designed for private use, the directories contain contact information intended solely for professional access and not for public distribution. For portfolio purposes, the documents shown have been modified to safeguard the privacy of the listed physicians.
White Papers
Supporting the commercialization of a newly FDA-approved breast imaging device, I developed a comprehensive white paper encompassing design, copywriting, and statistical analysis. The final piece served as a key educational and promotional asset for engaging clinicians and industry stakeholders.
Print Collateral
Specializing in creating brochures, print flyers, and marketing collateral designed to drive volunteer recruitment, increase patient referrals, promote service lines, and boost event participation—delivering impactful materials that align with your strategic goals.